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Tag Archives: toys to life

Yogscast teams up with toys-to-life Kickstarter Fabulous Beasts

YouTube sensation The Yogscast and indie studio Sensible Object have partnered up for a special edition of its toys-to-life title Fabulous Beasts. This version of the Kickstarter title comes with an exclusive ‘LalanaLion Artefect’, described as a proud lion with the familiar face of [Yogscast’s] Duncan Jones”. Want to know …

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Toys-to-life sales leap up 39 per cent in 2015

Warner Bros’ LEGO Dimensions has pushed the revenue made from toys-to-life products to 129m. That’s a 38.7 per cent rise over 2014, when the market was worth 93m. The data is courtesy of GfK Entertainment. The main driver of this growth is LEGO Dimensions, which eclipsed both the latest Skylanders …

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Former Jagex boss Gerhard teams with Tomy for indie toys-to-life venture

One of the key figures behind hit MMO Runescape is partnering with toy maker Tomy to launch a new toys-to-life competitor. Mark Gerhard’sPlayFusion has teamed with the Furby, Jenga and the Pokemon maker to launch a rival to existing toys-to-life franchises Skylanders, LEGO Dimensions and Disney Infinity. The as-yet untitled …

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New round of Animal Crossing Amiibo to hit shelves in January

Nintendo has announced that the next wave of Animal Crossing Amiibo figures will be coming to stores in UK very early into 2016. Via the Animal Crossing Twitter account (below), the platform holder revealed that the toys-to-life figures would be launching on Friday, January 29th. Four figures have been confirmed …

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Toys-to-life war: What should you stock?

There is an onslaught of toys-to-life products about to hit retail. In total, there are almost 30 different software SKUs between Amiibo, Skylanders Superchargers, LEGO Dimensions and Disney Infinity 3.0. In terms of figures, playsets and level packs, there are more than 95 extra products for retailers to stock associated …

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Toys-to-life war: Disney Infinity 3.0

Disney Infinity is currently the most popular toys-to-life game in the UK. And this year’s title is generating a lot of attention due to the inclusion of one major brand – Star Wars. Disney Infinity 3.0 will feature three Star Wars ‘Play Sets’: one inspired by the prequel movies, another …

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Toys-to-life war: Skylanders Superchargers

Last year, MCV predicted that Skylanders would struggle in the face of Disney Infinity 2.0. We were quite critical, but although Disney’s game did outsell Skylanders in the UK, the Activision franchise still performed well overall. In fact, it is still the No.1 toys-to-life game globally. We’re thrilled to have …

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Toys-to-life war: LEGO Dimensions

LEGO Dimensions may be the new player in the toy box, but it’s by no means an unproven competitor. TT Games’ range of LEGO games are hugely popular – in fact it’s the fourth-biggest games brand in the UK behind GTA, Call of Duty and FIFA. Even so, this type …

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Anki targets Skylanders with September launch

Watch out Skylanders, Anki believes it can become a new force in toys-to-life with its upcoming racing game: Anki Overdrive. Co-founder and president of Anki, Hanns Tappeiner, accused toys-to-life rivals such as Disney Infinity and LEGO Dimensions of ‘just copying Skylanders’, and said that his game will offer retailers something …

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