MCV/DEVELOP News, events, research and jobs from the games industry
Upcoming Xbox and PC shooter Titanfall is to star in a range of K’Nex construction toy sets. The range, licensed from Respawn Entertainment, is due out in the UK this autumn. Pilots, Titans and Spectres will all feature. The sets will carry an 8+ age rating. We’re delighted that the …
Read More »Skylanders games and toys arrive in India
Two years after it took the world by storm, Activision’s Skylanders series has finally made its way to India. The Skylanders games are supplemented with a line of toy figures that can be bought separately and can interact with the game. Distributor WWC has released the first game in the …
Read More »Minecraft toys heading to retail
Jazwares’ new range of Minecraft toys is hitting stores this month. Action figures, plush and paper craft kits based on the wildly successful online game are available to pre-order now from supplier Character Options. The toy range starts with three-inch fully articulated action figures, priced at 7.99, with a choice …
Read More »Toys R Us pledges to adopt gender neutral toy labelling
Toys R Us is looking to work closely with the Let Toys Be Toys consumer campaign group, agreeing to become more inclusive in its marketing of toys to girls and boys. The news follows a meeting last week between TRU’s UK board members and Let Toys Be Toys, with the …
Read More »Now LEGO moves into toy-to-game market
The UK’s bestselling toy line is planning to turn up the heat on Skylanders and Disney Infinity. LEGO’s popular pocket money line of Collectible Minifigures is to spawn its own game, with the toy line integrated into the title. When LEGO Minifigures Online goes live next summer, it will be …
Read More »Skylanders figures have outsold EVERY other action figure brand this year
Activision’s Skylanders IP has taken charge of the toy market. The publisher has revealed that Skylanders figures have outsold all other action figure properties in the US and Europe so far in 2013. That means the likes of Transformers, Star Wars, Ben 10, Batman, WWE, Spider-Man, Toy Story and Superman …
Read More »Skylanders-style Pokémon Rumble U due next month, toy plans still being finalised
Nintendo’s own take on the Skylanders toy/game model will be released next month – but the toys might miss the launch. Announced earlier this year, Pokmon Rumble U is a download-only action games that sees Wii U owners brawl their way through waves of cartoony creatures, following the formula laid …
Read More »Minecraft toys are actually happening
Jazwares has been appointed by Mojang as a global partner for toys and electronics for the popular Minecraft property. The worldwide deal will pave the way for a full line of Minecraft action figures, plush and paper craft items. Products will be available for holiday 2013. "Minecraft is one of …
Read More »Toy sales expected to fall 1.8% in 2013 while games tumble 28.3% in 2012. Why?
Yes, we all know that retail is a tough environment at the moment. But video games are amongst the worst performers of 2012. Sister site Toy News reports that IBISWorld data predicts that the UK toy market will likely decline by just 1.8 per cent throughout 2013. The 2012 games …
Read More »Doodle Jump hops into toy retailers
Lima Sky, developer ofDoodle Jump, has chosen Innovation First to make toys based on the hugely popular vertical jumping game app. Hexbug maker Innovation First and other toy licensees will work directly with Lima Sky to ensure to ensure products meet the standard of charm and excellence that Doodle Jump …
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