Tag Archives: value

Rockstar triggers market Redemption

Following five months of decline, the UK games market has finally posted a year-on-year increase. The launch of Red Dead Redemption helped the UK games market post a sales rise of 12 per cent last month when compared to the same period in 2009. But unit sales were down slightly …

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THQ questions TV marketing

Danny Bilson, the VP of core games at publisher THQ, has questioned whether the huge costs of TV marketing can still be justified in the increasingly multimedia dominated world of the modern games industry. Publishers such as EA and Ubisoft have in recent times made big-noise about high-profile TV spends …

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US: Pre-owned, digital grabs 1/3 of market

New research from US stats body The NPD Group claims that in 2009 US consumers spent a total of $4.5-4.75bn on pre-owned games, game rentals, subscriptions, digitally downloaded games, DLC and mobile apps. That’s around a third of the estimated $15bn US spend on video games last year. The numbers …

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Handheld piracy worth £29bn

28,772,303,165.695 – that’s the amount that a recent study by Japanese trade body The Computer Entertainment Suppliers Association reckons piracy has cost the global handheld video games industry.Andriasang reports that the number comes from the joint efforts of the Tokyo Game Show organisers and Tokyo University’s Baba Lab and relates …

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Handheld piracy worth £29bn

28,772,303,165.695 – that’s the amount that a recent study by Japanese trade body The Computer Entertainment Suppliers Association reckons piracy has cost the global handheld video games industry.Andriasang reports that the number comes from the joint efforts of the Tokyo Game Show organisers and Tokyo University’s Baba Lab and relates …

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Apple overtakes Microsoft in tech race

Today marked a significant moment in the evolution of the consumer technology industry, as Apple overtook Microsoft as the world’s largest tech company. Fluctuations in share price value mean that Apple is now valued at $222 billion, while Microsoft is today worth $219 billion. However, as reported by the BBC, …

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Apple nears Microsofts market value

Many figures in the global stock market last night became incredibly excited after it was reported that Apple had for the first time overtaken Microsoft in a leading market ranking report. The Guardian reports, however, that once other variables were factored into the calculations, Apple hasn’t quite passed Microsoft’s market …

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JAPAN: Market drops year-on-year

Early numbers from Famitsu publisher Enterbrain claim that the Japanese market suffered a slight annual decline for the fiscal year ending March 31st. However, the dip was lower than expected at just 0.6 per cent, with the total market value hitting YEN 549,060m. A sharp 6.6 per cent decline in …

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MW2 DLC is worth the investment

Coming in at the higher end of Xbox Live’s pricing range, the 1200 Microsoft Points – or just over 10 – that Activision is asking for the upcoming Call of Duty: Modern Warfare 2 DLC has certainly raised a few eyebrows. But Infinity Ward’s creative strategist Robert Bowling has insisted …

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UK games market holds steady in Feb

The value of the UK games software market in February fell two per cent year-on-year, according to ELSPA/GfK Chart-Track. The monthly charts show that Sega’s sci-fi FPS Aliens vs Predator was the biggest selling title of last month. Sega’s action shooter Aliens vs Predator saw off stiff competition from 2K’s …

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