Tag Archives: virtual

AR is not compelling enough for consumers yet, says Oculus

VR giant Oculus says that augmented reality has failed to capture the mass-market so far. Speaking to MCV, CEO Brendan Iribe said that the reaction from consumers to AR tech such as Microsoft’s HoloLens has been ‘ok’, but that this could change in an instant. It’s one thing to make …

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Buy something at GAME for a chance to get some ‘virtual loyalty shares’

We’re used to retailers giving away free store credit, but virtual shares? That’s a new one. GAME yesterday announced that as part of its proposed flotation it would be offering 20,000 Reward Card customers some virtual loyalty shares” worth around 1.8m. As part of this, 2,000 customers who are not …

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Nvidia announces free-to-play currency giveaway

50 worth of in-game currency is to be given away with Nvidia graphics cards throughout the rest of the year. Those who buy a GeForce 700M series equipped notebook or a GTX 650 series desktop GPU will get free in-game cash spread across Warframe, Marvel Heroes and Neverwinter. The deal …

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Scaleform founders and former Gaikai CPO join Oculus Rift project

Virtual reality firm Oculus has appointed Gaikai’s former chief product officer Brendan Iribe as its CEO. Iribe is also the founder of UI tools company Scaleform – the fellow co-founder of which, Michael Antonov, has been appointed as Oculus’ chief software architect. Jack McCaulry, who was a lead developer on …

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Facebook Credits consigned to the digital grave

Social network Facebook has scrapped its virtual currency Facebook Credits. The system was introduced in early 2011 as a universal currency designed to work across all of the apps and games that feature on the ever-diversifying site. However, the majority of content holders increasingly chose to ignore the system in …

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EVE Online dev wants to sell more physical goods in-game

CCP Games is looking at more ways to sell real-life products to players in exchange for in-game money. The developer-publisher of popular PC MMO EVE Online – which has over 360,000 subscribers worldwide – recently offered gamers 100 Nvidia graphics cards in-game. They sold out in less than two minutes. …

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PopCap axes 730,000-user Facebook game

EA PopCap has dropped ZipZapPlay’s Facebook game Baking Life, despite the title having almost three quarters of a million players. The free-to-play game will close at the end of the month. Users who have bought in-game currency using real money will not be able to use this in other PopCap-owned …

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