MCV/DEVELOP News, events, research and jobs from the games industry
Microsoft’s games chief Don Mattrick has told staff via a memo, that was subsequently leaked by notorious Xbox insider Dean Takahashi, that the Xbox 360 can win the current console battle after enjoying the most profitable year ever seen in gaming. The memo read: According to US NPD data through …
Read More »Xbox 360 shifts 17.7m worldwide
Microsoft has revealed a new set of figures following a bumper festive period, according to Reuters . As well as reaching the 17.7m mark in terms of worldwide console sales, the platform holder confirmed that it has shifted 4.3m units in the last three months. On top of the hardware …
Read More »Xbox in £4m ad spend
MICROSOFT IS spending over four million pounds on its Christmas marketing push, matching the figure SCE UK has earmarked for its PlayStation 3 campaign. The platform holder is inviting consumers to ‘jump in’ through a huge range of TV and other media promotions as the Christmas console hardware battle continues …
Read More »360 Autumn Update detailed in full
As well as the previously touted retro download offering Xbox Originals that will arrive alongside Microsoft’s Autumn Xbox 360 Dashboard Update tomorrow, the platform holder has now outlined a near complete line-up of new features that will be available to console owners from tomorrow. The biggest announcement is the arrival …
Read More »Microsoft ups 360 back-compat support
Some has suspected that in the light of the upcoming Xbox Originals service on Xbox Live, Microsoft’s support of its ongoing backwards compatibility efforts on 360 might wane – but next month’s ‘Fall Update’ will bring with it a renewed roster of compatible Xbox games. Newly-functioning titles will include FIFA …
Read More »Xboxs Grange heads to Activision
It has been confirmed to MCV that the current UK head of Microsoft Xbox PR Nick Grange is to move to publisher Activision to assume the role of European PR director on November 29th. Grange has been with the Xbox platform holder for five years, overseeing the successful launch of …
Read More »European 360 sales slump?
Numbers quoted on online sales tracker VGChartz claim that for the week ending October 21st Microsoft’s Xbox 360 console sold just 37,303 units across Europe – managing to outsell only Nintendo’s aged Game Boy Advance in the period. The site claims that in the same period Wii sold 70,322 units …
Read More »Thompson: Our best Xmas line-up ever
In an interview with MCV , Microsoft’s senior regional director for the Northern Europe Entertainment and Devices Division Neil Thompson has said that his company’s upcoming Q4 software offering is the best he has ever worked with. You never really know what’s going to happen in Q4, but I’ve worked …
Read More »Thompson: Our best Xmas line-up ever
In an interview with MCV , Microsoft’s senior regional director for the Northern Europe Entertainment and Devices Division Neil Thompson has said that his company’s upcoming Q4 software offering is the best he has ever worked with. You never really know what’s going to happen in Q4, but I’ve worked …
Read More »Elite 360 gets new SKU
North American gamers who purchase an Xbox 360 Elite console from the end of this month are set to receive free copies of Microsoft’s Forza Motorsport 2 and Activision’s Marvel Ultimate Alliance, reports Gamesindustry . The new SKU follows the $50 price cut that Microsoft applied across its range of …
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