UPDATE 1: MCV has been told that the listing is a mistake. Expect it to change shortly.
UPDATE 2: Twitter user MrXBlob claims to have been told by Tesco on the phone that any orders placed for the 3DS will not be honoured. He has also received an order cancellation claiming the order has been cancelled "due to a card processing issue".
UPDATE 3: MCV has received a statement from Tesco. "We are very sorry for the pricing error. We have contacted the small number of customers affected to apologise and offer them a full refund."
Original Story: The somewhat unexpected price war surrounding Nintendo’s 3DS has stepped up a gear thanks to an unbelievable offer from Tesco Direct.
Customers are currently able to pre-order the Aqua Blue version of the handheld for just 157.60. That’s over 70 less than some outlets and far, far below the official cost price.
Tesco says the machine will be delivered on March 25th, and notes that an adult must be present to sign for the package.
We’ve already seen plenty of competition amongst retailers regarding the 3DS, which in itself is quite unusual for new hardware with retail normally sticking at or close to RRP.
Although Nintendo doesn’t set official RRPs in the UK, the trade price points to a sale price of around 220 or 230.
Tesco is also offering a number of other hardware savings in its ‘VAT free’ promotion.